Welcome to the celebration moment with Lab Series by Estée Lauder.
For nearly 4 months, we've had the pleasure of accompanying Lab Series in the creation of the WonderLab, a significant project where creativity and innovation meet to celebrate the best skincare offers for men.
They asked us to create and produce the hero film for this holiday campaign, a film that aims to be fun and features the 3 actors from the campaign.
With over 300 assets combining print, animation, and film, we've dived into the heart of the year's most anticipated moments: from Black Friday and Cyber Monday to D11, not forgetting the winter holidays.
Here is a selection of images and videos that were published between October and December 2023.
We would like to thank all the people involved in this project, from the creative and production team, to the technical and administrative team. A project that brought together nearly 25 creative and creative souls to deliver a demanding project in record time. Thank you to the entire team without whom this ultra-fun project would not have been possible. We love you !
